Archive for September, 2009

27
Sep

Intellectual Property

   Posted by: Mike Garabedian    in Food For Thought, General, Picking The Right Builder, Uncategorized

How can a builder have intellectual property? Ok, I can hear some of you asking how can a builder have intellect? I will pretend I did not hear that. However, I might suggest if you are questioning your builder’s intellect, maybe it is because you hired the wrong builder and are getting what you paid for. But I won’t because that would be for another post.

Intellectual property is the processes and knowledge a builder develops to create his signature homes. By utilizing the same materials and resources (paint, lumber, trim, etc…) everyone else uses and has access to and incorporate them into his own specific recipe.

This recipe is developed by the builder investing time and resources (ie. money) into researching products, interviewing trades, experimenting with processes and working with designers. This work is on the design, creation and finish out of their homes. For every hour a builder spends at a job site, he can spend many more hours working on products, scheduling and research.

Finishes are the visible accents of a home such as paint, tile and moldings. Paint colors can take hours of research, multiple samples and repainting to get the perfect hue. Other considerations include how certain colors work with architectural elements, surrounding finishes and design materials. It is not uncommon to repaint cabinets or an entire room to perfect a look.

Design is the artistic creation of a home’s elements. If you see an interesting cabinet or ceiling detail, it is the end result of someone’s investment of time and resources to develop the feature. An examplie is decorative raised ceilings, which can take thousands of dollars in time and material to develop and create. Moldings, mantles, and cabinets are other design elements who’s creation requires a depth of knowledge and efforts.

Trade partners are subcontractors who a builder has developed and nurtured in an ongoing relationship. These relationships are strengthened by the investment of time, resources and education to help the trades develop their professions.

By using coaching, sharing feedback, discussing alternatives, and working alongside of them in the field helps foster a team effort to create innovative homes.  Builders also invest in knowing who the good trades are and observing the performance of their workers as well as how they respond to warranty requests.

In short intellectual property is the sum knowledge base a builder has developed on how to build and who to use to design and build a home. Another way to look at it is has a builder’s secret recipe.

You are not paying for the individual ingredients when you go to a restaurant you are paying for the chef’s knowledge and expertise on how to put them all together to create a meal.

Just as you can’t tell a chef’s recipe by tasting the sauce, you can’t just tell how a home is built by taking a picture or getting an appliance model number. By using the same ingredients everyone else has access to, a builder can formulate his signature style and “recipe” to create a one of a kind new home experience.

So please understand the next time you ask a builder to share his secrets, they may be hesitant to do so. Just as a chef won’t give away his recipes, why would you expect a builder to give away all his secrets for building a home.

Please feel free to leave your comments, drop us an email at mike@garabedianproperties.com or call our office at 817-748-2669. I also encourage you to visit http://www.garabedianproperties.com to see movies on our homes, hundreds of pictures and information on how we can be of service to your family or clients.  Or become a fan on Facebook.

If your family is not quite ready for us at this time, we will be at your service when you are in need or wish to request our assistance.  If you know a family or client who may be in need of our services, we welcome and honor your referrals.

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13
Sep

Only two ways (part 2)….

   Posted by: Mike Garabedian    in Beware, General, Picking The Right Builder, Uncategorized

There are only two ways to build a home.  We previously discussed the; “Tell me what you want and I will tell you how much it costs” method.  Now I would like to discuss the; “Tell me what you want to spend and I will tell you what you are going to get” method.

Previously we compared building a home to grocery shopping.  You choose the store, the brands, the quantities and when you’re cart is full you pay the cashier.  Your actions and decisions determine what you end up spending.

Today we will look at the opposite approach.  Most families want to stick to their budget.  However it is difficult to fully appreciate how small variances and overages can add up quickly and escalate the costs of their home.

There are 34 accounting subsections in a home construction budget.  If you go over by $1,500 in each budget category, you bust your budget by over $50,000.  Small overages add up quickly and you can get into budget trouble very quickly if no one is watching the project’s accounting.

An example is requesting a wood window upgrade.  Not only do the windows cost more for each unit, there are several other costs that you will incur that are not readily evident.  There will be additional costs for window installation, trimming out the windows, painting the windows and cleaning.  These are all above and beyond costs associated with other window products and can add thousands if not tens of thousands to the cost of a home.

By developing a budget with your builder, he can give you a road map on the decisions you need to make to stay on target.  A builder can give you options in the design, floor plan and amenities of your new home that will help keep you on budget.  By guiding your selections based upon your builder’s guidance, you can minimize the stressful surprises of budget busting change orders.

Another aspect of the building experience is the sales representative (lighting, tile, granite, appliances, etc…) who will encourage you to spend just a little more to “get what you want” of their products.  They will assure you that you can save money on something else further down the line. 

In almost 20 years of building, I have NEVER seen a family cut back their budget in any significant manner to pay for these extras.  Your builder acts as a buffer when you have the urge or are being urged to go over budget.  His motivation is not to sell you an extra light or a more expensive tile but to guide you through the process and keep you as close to your budget as possible.

Building a home is not much different than other large purchases.  You either pick what you want and pay what it costs or stick to your budget and choose from what is in your price point.  With an understanding of these concepts, building your new home can be fun and exciting instead of stressful and confusing.

Thank you for visiting with us at Garabedian Properties.  Please feel free to leave your comments, drop us an email at mike@garabedianproperties.com or call our office at 817-748-2669.  I also encourage you to visit www.garabedianproperties.com to see our entire website.

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6
Sep

Only Two Ways To….

   Posted by: Mike Garabedian    in Beware, General, Picking The Right Builder

There are only two ways to build a home.  One is; Tell me what you want and I will tell you how much it costs.  The other is; Tell me what you want to spend and I will tell you what you are going to get.

No secret formulas, no magic spells or google algorithms.  Every home is a compilation of the decisions and specifications of each family.  The more items you select, the more complicated the home, the more difficult the lot and the more detailed the specifications, the more your home will cost.

One of the best examples I can share is a story of two families we built homes for several years ago.  Although both homes were about the same size, the difference in the costs (excluding land, architects, etc..) was over $500,000.  This was a direct factor of the choices each family made in the style, finish out and amenities.  In other words, they told us what they wanted and we informed them the costs to do what they requested.

Another way to illustrate this is by imagining three families taking a trip to the grocery store.  One goes to Central Market (higher price), another to Kroger (mid price) and another to Publix (low price).  They all have similar lists as well as picking up some impulse items.  Even with similar lists, the total for the shopping cart will be higher at Central Market than Publix.  Where they shop, the brands they choose and quantities they select will affect the price they pay at the cashier. 

As the stores serve different markets they, will offer brands and services appropriate to those markets.  Wine at Central Market will be different from the wine sold at Publix or Kroger.  The staffing at the stores and amenities offered will be different as well.  These are all factors families take into consideration when they select a grocery store. 

They would not blame the cashier or store manager if they spent more than they had intended as it was their choices and decisions which are reflected in the total grocery bill.

The same can be said for building a home, your builder is like a personal shopper.  He walks with you through the aisles while you select items off your list.  He can offer suggestions on where to shop, what to put on your list and how many items to select, however, the decision rests with your family.  If your bill at check out (contract) is higher than you had hoped, please know the builder was only following your directions.

Our next post will illustrate the other way to build a home; tell me what you want to spend and I will tell you what you can get.

Please feel free to leave your comments, drop us an email at mike@garabedianproperties.com or call our office at 817-748-2669.  I also encourage you to visit www.garabedianproperties.com to see our entire website.

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